Privacy policy

Last updated 10 November 2026. Bryce Taylor runs Showcasa and is responsible for your information. Contact: hello@showcasa.co.uk.

The short version

• We collect only what we need to stage your photos, take payment and keep the service fair.
• We don’t sell your information or use it for advertising.
• We send tips and offers only if you tick the box asking for them, and you can unsubscribe at any time.
• Original photos are deleted after 2 days and staged images after 30.
• You can ask to see, correct or delete your information at any time.

What we collect

What you give us

• Your email address, when you create an account or write to us.
• The photos you upload, the style choices you make and any special requests you type.
• Suggestions and messages you send us, and your email address if you add it so we can reply.
• Whether you want tips and offers by email, and when you told us or changed your mind.

What we create when you use Showcasa

• The staged images we make for you.
• A record of each image (when it was made, which settings you chose and how many credits it used), your credit balance and purchases, and when you accepted our terms and asked for your credits straight away.

What we collect automatically

• A scrambled version of your internet address, and a small cookie in guest browsers. We use these to apply fair-use limits to free images, and we store only the scrambled version for this.
• Ordinary technical details of a visit, such as your internet address, the time and the type of browser. Our hosting and sign-in systems may record these for security and to keep the service running.

Card payments are handled by Stripe. Your card details go straight to Stripe and we never see them. We only learn that you paid, which pack you bought and when.

Please don’t upload photos of people, and only upload property you have permission to use. We don’t try to identify anyone in your photos. Photos are resized and re-saved in your browser before they are uploaded, which normally removes hidden data such as where a photo was taken. Please don’t put sensitive details, such as health information, in special requests.

How and why we use it

• To run Showcasa (legal basis: contract). We create your account, sign you in, stage and store your photos, and keep track of your credits.
• To take payments (contract and legal obligation). We process purchases and refunds, and keep accounts and tax records.
• To keep it fair and secure (legitimate interests). We apply free-image limits, spot throwaway email addresses, block bots, and prevent fraud and misuse. This protects the service and our paying customers.
• To look after the service (legitimate interests). We fix problems and keep an eye on demand and costs, using overall usage rather than profiling you.
• To reply to you (legitimate interests). We answer your messages and consider your suggestions.
• To send you tips and offers (consent). Only if you tick the box when you sign in or on your Account page. You can unsubscribe at any time, using the link in any of these emails, by unticking the box on your Account page or by emailing hello@showcasa.co.uk.
• To follow the law (legal obligation and legitimate interests). We keep the records the law requires and deal with legal claims.

Unless you have asked for tips and offers, we email you only about your account and the service, such as sign-in links and replies. Where we rely on legitimate interests, we have weighed them against your rights, and you can object at any time.

Automated checks

Some fair-use checks run automatically. They limit free images per person or connection, withhold free credits from throwaway email addresses, and pause staging for the day when demand is very high. If you think a check got it wrong, email hello@showcasa.co.uk and a person will look.

Who we share it with

We don’t sell your information. We share only what is needed with companies that help us run Showcasa and act on our instructions:

• Cloud hosting, database and storage providers: they run the site and hold your account, photos and images.
• An AI image provider: it receives your photo, your settings and any special request so it can make the staged image. Its terms allow it to use data about how its service is used, which can include data from images sent to it, to improve its products.
• Stripe: our payment provider, which takes card payments.
• An email provider: it sends sign-in emails, and tips and offers if you have asked for them.
• A bot-protection provider: it checks that visitors are people, and receives your internet address and some browser details when it does.

We may also share information with our professional advisers, with regulators or the police where the law requires it, or with a buyer if the business is sold, who would have to protect it in the same way. Only people who need access to run Showcasa can see your information.

Transfers outside the UK

Some of these providers handle information outside the UK, including in the United States. When they do, it is protected by approved safeguards, such as UK-approved standard contract terms or the UK–US data bridge. Email hello@showcasa.co.uk if you would like details.

How long we keep it

• Original uploaded photos: 2 days.
• Staged images: 30 days. Your Account page shows how long each has left.
• Records of images you have staged (the settings, dates and credits used): while your account exists. For guests: 12 months.
• Account details, such as your email address and credit balance: until you ask us to delete your account.
• Your choice about tips and offers: while your account exists. If you unsubscribe, we keep a note of that so we don’t email you again.
• Payment and purchase records: as long as UK tax law requires.
• Scrambled internet addresses: 30 days.
• Suggestions: 2 years, or until you ask us to delete them.
• Messages to us: as long as needed to deal with them.
• Technical logs kept by our hosting and sign-in providers: a short time, under their own settings.

When you ask us to delete something, we delete or anonymise it unless the law says we must keep it. Any backups are overwritten in the normal cycle.

Keeping it safe

Photos are stored privately and shown to you only through temporary links. Information is encrypted in transit, and access is limited to people who need it. No system is perfectly secure. If a breach is likely to put you at risk, we will tell you and the Information Commissioner’s Office as the law requires.

Cookies

We use only the cookies the site needs: one keeps you signed in, one (lasting up to a year) counts free images for guests, and our bot-protection provider may set its own. We don’t use advertising, analytics or tracking cookies, so there is no cookie banner. You can block cookies in your browser settings, but signing in and free images may then stop working.

Your rights

You can ask us to give you a copy of your information, correct it, delete it, restrict how we use it, or move it to someone else. You can object to how we use it, withdraw consent where we rely on it, and ask for a person to review an automated decision. Email hello@showcasa.co.uk. It is free, we will reply within one month, and we may need to confirm who you are.

If you’re unhappy with how we handle your information, you can complain to the Information Commissioner’s Office at ico.org.uk. We would appreciate the chance to put it right first, but you don’t have to.

Children

Showcasa is for people aged 18 and over, and we don’t knowingly collect information from under-18s. If you think a child has given us information, email hello@showcasa.co.uk and we will delete it.

Other sites

When you pay, you are on Stripe’s page, and Stripe’s privacy policy applies to what you enter there.

Changes

We may update this policy and will change the date at the top. For significant changes we will tell you on the site or by email.